How to write a perfect pitch

What your film is about?

• write one short sentence about your film and reference other films.
• 3 second pitch
• Write about the messages and themes of the film
• Use Todorov's theory

Use these questions to outline a perfect pitch

• What genre is your film?
• What other films in this genre have inspired your film?
• Who is your target audience?
• When will your film be released?
• How much money will your film cost?
• How much will your film make?
• Who will star in your film?
• Who will direct your film?

Audiences and institutions

Aims: To be able to indicate how film distribution works.
           To begin to understand the difference between the US and UK film systems.

Keywords:
Producers
Distributors
Exhibitor
Studios

What is the purpose of a film distributor ?

• Promotes film
• Marketing
• Synergy
• Advertise the film
• Home release
• Delivers the film to the audience
• Tests the film
• Promotes the film to the cinemas
• Premiers 

A film distributor is the link between the producer and the exhibitors (the cinema chains, Tv networks); their aim is to get as many people as possible to see the film.

The distributor markets the film and develops an appropriate advertising campaign.

To market successfully the distributor has to target the appropriate audience.

This can be easy if there is a star, but harder in the case of low- budget independent films.

There are primary and secondary audiences